“It’s Very Difficult to Be a Female in the Media Industry” — Mz Brown Opens Up on Struggles in Broadcasting

On-Air Personality with TW Radio in Cape Coast, Mz Brown, has opened up about the numerous challenges women face in Ghana’s media industry, describing the journey as tough and often unfair for females trying to build sustainable careers in broadcasting.

Speaking in an interview with Kofy Jesse on KofyJesse Studios, Mz Brown shared her personal experiences from her early days in the media space, particularly during her time with various media houses in Takoradi. According to her, the environment made it extremely difficult for her to grow professionally, despite her passion and commitment to the job.

She revealed that she was often sidelined from key media activities and responsibilities, adding that she was not given the same opportunities as her male colleagues.

“Back then, I wasn’t involved in most of the important work. The guys were given the chances to shine while I was mostly overlooked,” she disclosed.

Mz Brown noted that her breakthrough and sense of freedom in the industry came after joining TW Radio in Cape Coast, where she finally felt valued and recognized for her talent and hard work.

“My liberation came when I joined TW Radio. That was when I truly felt like I was part of the media and not just someone sitting on the sidelines,” she stated.

The broadcaster further touched on a disturbing trend in the industry where women are often judged by their appearance rather than their competence. According to her, many female media personalities are first viewed as sexual objects before their skills, intelligence, and professionalism are acknowledged.

She explained that this mindset continues to limit opportunities for women, making it harder for them to advance compared to their male counterparts.

“As a woman in the media, people see you as a sex idol first before they notice your potential and what you can actually bring to the table,” Mz Brown lamented.