Black Sherif’s management has issued a strong response following the dramatic events at the Unifest concert in Takoradi on June 21, 2025. The incident, which saw a restless crowd throw bottles and sachet water at the artist during his set, has now triggered a major policy shift within his team.
According to his management, tensions between the organisers and the artist’s camp caused delays that led to crowd frustration. The team has confirmed that similar problems have happened in the past, with Ghanaian event organisers often neglecting proper coordination and logistics.
In an interview, the team’s Public Relations Officer revealed that they’ve spent years trying to work amicably with local promoters. However, this goodwill has rarely been met with professionalism. The team now believes that their flexibility has been misunderstood as weakness, leading to repeated disorganisation and public backlash directed at the artist.
Going forward, Black Sherif’s management has declared that the same high standards used for international shows will now be strictly applied to Ghanaian events. The team insists they will no longer lower expectations just to accommodate local promoters who fail to meet industry benchmarks.
They also highlighted a concerning trend where organisers deflect blame onto musicians when events spiral out of control. With public opinion often siding against the artist, Black Sherif’s camp says the time has come to push back and demand accountability from those behind the scenes.
This firm new stance marks a turning point in how Black Sherif’s team plans to engage with the local events industry—one that prioritises structure, professionalism, and artist protection.
Source: NewsandVibes.com