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International Women’s Day: Government commends Softcare for promoting women’s dignity through quality standards

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In the days leading up to International Women’s Day in late February, students at Keneshie North Cable & Wireless JHS in Accra gathered as cartons of Softcare sanitary products were handed over with smiles and applause. Around the same period, in the Ashanti Region, U-15 girls participating in a regional league received similar support, practical contributions aimed at safeguarding their confidence both on and off the field.

These gestures form part of Softcare FM Manufacturing Company’s ongoing commitment to advancing women’s dignity and access to menstrual hygiene across Ghana.

As a prominent player in the country’s household and personal care market, the Accra-based manufacturer maintains a leading market position in the sanitary products segment, helping to safeguard the dignity and confidence of women and girls across Ghana. Its portfolio includes sanitary pads, baby diapers and wet wipes, all designed to deliver quality at accessible price points.

Building on its strong market presence and local expertise, the company has become a strategic partner in the Government’s Free Sanitary Pad Programme since 2025, an initiative targeting more than two million schoolgirls nationwide. Through this collaboration, Softcare contributes directly to reducing period poverty and promoting uninterrupted education for girls.

Beyond national programmes, the company has embedded corporate social responsibility within its operational ethos, supporting schools, hospitals and vulnerable communities across the country — a commitment reflected in the recent nationwide initiatives carried out ahead of International Women’s Day.

Softcare’s industrial performance has attracted significant recognition. At the 14th Association of Ghana Industries (AGI) Industry and Quality Awards, the company was adjudged the 2025 Overall Best Industrial Company and Best Corporate Social Responsibility (CSR) Organisation. In 2024, global consultancy Frost & Sullivan ranked Softcare first in Africa in terms of sales volume in both the baby diaper and sanitary pad segments.

These milestones have drawn commendation from the Women’s Caucus of Parliament, as well as the Ministries of Trade and Education and the Presidency, following high-level visits to the production facility. In December 2025, the Vice-President, Professor Naana Jane Opoku-Agyemang, commissioned the company’s new sanitary pad production line, describing its journey from a necessity-driven concept to an internationally competitive brand as a testament to Ghanaian innovation and resilience. She noted that the sanitary pad manufacturer has been identified as a high-potential sector under the government’s Accelerated Export Development Programme (AEDP) to diversify Ghana’s export base

In February 2026, the Minister for Education, Haruna Iddrisu, reaffirmed the ministry’s commitment to sustaining its partnership with Softcare in the distribution of free sanitary pads to schoolgirls, underscoring the critical link between menstrual health and educational attainment. During his visit to the company’s manufacturing facility in Accra, Minister Iddrisu further acknowledged Softcare’s commitment to maintaining high production and quality standards in the supply of sanitary products to schools.

In 2023, Softcare was granted membership of the National Technical Committee on Medical Devices by the Ghana Standards Authority, reflecting its active role in supporting and upholding national quality and regulatory standards.

As the 2026 commemoration of International Women’s Day approaches, the company is preparing to expand outreach efforts in schools and underserved communities while continuing to scale operational capacity. Through innovation, government collaboration and local manufacturing, Softcare aims to consolidate its leadership in the African market while aligning growth with Ghana’s broader industrial development agenda.

Looking ahead, Softcare remains focused on providing affordable sanitary products that reduce period poverty, ensuring access to quality diapers for infants, and contributing to Ghana’s ongoing industrial transformation. Whether through sanitary pads or baby diapers, the company continues to position itself as a trusted brand defined by quality, affordability and reliability.

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DISCLAIMER: The Views, Comments, Opinions, Contributions and Statements made by Readers and Contributors on this platform do not necessarily represent the views or policy of Multimedia Group Limited.


Source: www.myjoyonline.com
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