- Nana Romeo criticized Sam George’s focus on DSTV pricing, calling the service a luxury.
- He warned that shutting down DSTV would hurt sports fans and creatives.
- Romeo urged the minister to pursue broader consumer reforms instead of targeting DSTV.
- He also challenged Sam George to revisit his earlier advocacy on LGBTQ+ issues.
- The DSTV pricing dispute remains unresolved, with Multichoice denying any deal.
Media personality Nana Romeo has taken aim at Minister of Communications and Digitalisation, Sam George, urging him to abandon his campaign against DSTV pricing and redirect his energy toward more pressing national concerns. Speaking on his show on September 8, Romeo argued that DSTV is a luxury service, not a basic necessity, and should not be treated as a policy priority.
Romeo pointed to past decisions by President John Dramani Mahama to eliminate DSTV subscriptions in government offices, noting that Multichoice, the platform’s operator, did not object — a sign, he said, that even the company understands its service is optional, not essential.
He warned that any attempt to shut down DSTV would hurt ordinary Ghanaians more than the company itself. Sports fans, in particular, rely on DSTV for access to international matches, including Ghana’s World Cup qualifiers, which are often unavailable on local channels. Romeo also highlighted Multichoice’s contributions to Ghana’s creative industry, including support for local film and television production.
On the issue of pricing, Romeo dismissed the minister’s argument about regional disparities, comparing DSTV’s fees to everyday products like bottled water, which vary in price depending on location and context. He called for a broader consumer protection framework rather than singling out DSTV.
Romeo also reignited a political critique, reminding Sam George of his once-vocal stance against LGBTQ+ rights — a campaign that has gone quiet since he assumed office. He challenged the minister to return to issues that resonate more deeply with the Ghanaian public, rather than targeting entertainment platforms.
The DSTV pricing saga has sparked intense debate, with the government pushing for a 30% reduction and threatening suspension over non-compliance. Multichoice has denied agreeing to any price cut, despite ongoing negotiations and regulatory pressure.