Ghanaian rap icon Sarkodie has shared a powerful message with the next generation of musicians, encouraging them to shift their focus from digital validation to artistic authenticity.
In a heartfelt social media post, he cautioned against allowing likes, streams, and comments to dictate one’s value or direction in the music industry.
According to Sarkodie, the constant race for online approval can derail creativity and distort an artist’s purpose.
He believes that emerging talents risk losing themselves if they tie their progress solely to internet metrics, which fluctuate with every trend.
Rather than chasing fleeting viral moments, Sarkodie urged artists to ground themselves in passion and persistence.
He emphasized that true fulfillment in music comes from consistent dedication and a commitment to one’s audience—not from trying to please the ever-changing algorithm.
He reminded creatives that not every song will go viral, but every song can matter if it resonates with the right listeners. For him, success is about longevity and remaining rooted in the joy of creating, not superficial recognition.
Sarkodie’s message stands in contrast to the current trend of measuring artistic worth through digital numbers. His advice offers a refreshing reminder that real impact in music comes from sincerity, staying power, and a deep connection to one’s craft—not the clout.
Source: NewsandVibes.com
